Tips for Optimizing Your SEO

We came across a great arti­cle on the do’s and don’ts of Google search engine opti­miza­tion (SEO). The beef of the arti­cle is included below.

DO

1. Have other qual­ity, rel­e­vant sites link to yours
2. Sub­mit a site map using your Google Web­mas­ter Tools account
3. Sub­mit your site to qual­ity, high author­ity direc­to­ries in the appro­pri­ate category
4. Make a site with text links and a clear hier­ar­chy, and make sure every page is reach­able by at least one sta­tic text link
5. Cre­ate use­ful, unique and clearly writ­ten content
6. Make sure your title tags and ALT tags are descrip­tive and accurate
7. Main­tain clean HTML code
8. Keep the out­go­ing links on a page under 100
9. Make it easy for search bots to crawl your site with­out error
10. Make use of the robots.txt file to limit crawl­ing on pages that aren’t use­ful to visitors
11. Make pages for users, not search engines

DON’T

1. Don’t include bro­ken links on your site
2. Don’t use hid­den text or links
3. Don’t cloak or use sneaky redirects
4. Don’t load pages with key­words or phrases a.k.a spam
5. Don’t send auto­mated queries to Google
6. Don’t cre­ate dupli­cate content
7. Don’t cre­ate pages that install Tro­jans, viruses, etc.
8. If you par­tic­i­pate in an affil­i­ate pro­gram, don’t pro­vide dupli­cate, run-of-the-mill content
9. Don’t par­tic­i­pate in link­ing schemes – blog­gers are watch­ing you!

Source: seonoobs.com